Stronger together
for healthy growth in organic farming
The global demand for organic vegetables is growing and that places extra demands on you. The challenges in the market lead to specific requests for high-quality vegetable seeds, market knowledge and a strong and cooperative network within the chain. Are you looking for the latest market information, keen to cooperate with an international network of chain partners or looking for the best quality varieties for your business? We’re happy to help.
Biofach: Insights into organic production and consumption trends on different continents
NEWS
This year’s Biofach organic trade fair revolved around opportunities for the organic sector, despite concerns about inflation and rising costs. Besides the exhibition, the international event – which was held in Germany in mid-February – featured a large number of interesting presentations. One conclusion is that while the production and consumption of organic vegetables varies considerably around the world, there are also some similarities between markets. Here, three specialists from Rijk Zwaan share their key takeaways from the event.
‘Tomato marmande Tafury can boost the entire segment’
NEWS
“Tafury RZ enables us to offer our customers a tasty and visually appealing beef tomato as a way of stimulating the market for medium-sized and large tomatoes,” says Christopher Juranek from REWE Germany. The food retail chain has been carrying this Rijk Zwaan tomato under its REWE Bio label since winter 2021/2022. It is supplied by Biosabor, an organic production company based in Spain.
Overwhelmingly positive atmosphere at Dutch organic trade fair despite high inflation
NEWS
7 February 2023 – Despite high inflation dampening sales of organic products, the mood at the organic trade fair BioBeurs, which took place in the Netherlands on 18 and 19 January, was buoyed by two pieces of good news: €26 million worth of funding for the sector from the Dutch government, and vegetable processor HAK’s full transition to organic produce. Rijk Zwaan’s new organic Marmande tomato Tafury RZ was particularly popular with visitors to the event.
Working towards organic vegetables for the whole world
The global demand for organic vegetables is growing, and that places extra demands on you as a grower too.
Thankfully, you don’t have to face the challenges alone, because choosing Rijk Zwaan’s Organic varieties gives you
more than just a high-quality product range.
Knowledge
“Healthy and profitable growth in organics requires specific knowledge relating not only to vegetable production, but also to market developments, consumer expectations and product performance.
Quality
“Our focus on quality guides us in everything we do. Setting the bar high enables us to truly innovate and to guarantee sustainable growth of our organic range.”
Partnerships
“Intensive collaboration is firmly anchored in our mission. We are continuously investing in our relationships with growers, retailers, trading companies and partners. That helps everyone to move forward.”
Our strong organic vegetable portfolio
When expanding our organic range, our focus is on quality. We introduce top-class seeds specifically for the organic food market. All these varieties have in common that they have strong resistances combined with a good yield. Besides, the organic varieties have been bred for a broad spectrum of local farming situations, attracting consumers thanks to their distinctive shape, visual appeal and/or flavour. Our organic vegetable portfolio enables you as an organic farmer to profitably capitalise on the growing demand for such products, with a crop that always meets your requirements.
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The global demand for organic vegetables is growing, and that places extra
demands on you as a grower too.