for healthy growth in organic farming
The global demand for organic vegetables is growing and that places extra demands on you. The challenges in the market lead to specific requests for high-quality vegetable seeds, market knowledge and a strong and cooperative network within the chain. Are you looking for the latest market information, keen to cooperate with an international network of chain partners or looking for the best quality varieties for your business? We’re happy to help.
In 2020, US consumers purchased 14.2% more organic fruits and vegetables than in 2019. The market growth is directly linked to the COVID-19 pandemic, explains Merek Dorf, US Sales and Crop Specialist at Rijk Zwaan. “Consumers trust organic products and regard them as healthy.”
As an industry leader in resistance breeding, Rijk Zwaan can help vegetable growers to find the right varieties for both salad kits and other current and future top-ten fruits and vegetables. “Resistances are the most important cornerstone for organic varieties.
At Eosta, they firmly believe that packaging-free is the best option for organic produce. In 2016, it was the first Dutch trading house for organic fruit and vegetables to switch to natural branding. The company values its collaborative partnership with Rijk Zwaan, which – by developing organic vegetable seeds – is also helping the fresh chain to advance in that context. For example, strong cucumbers with a long shelf life do not need to be sealed in plastic.
Dutch organic grower Marc van Nieuwkerk (53) cultivates Rijk Zwaan varieties of cayenne pepper and habaneros. Even though the habaneros were originally developed in Tanzania for African growers, they grow really well in Dutch greenhouses too. “I’ve been fully SKAL-certified since January 2020. Organic production is challenging but also very rewarding, and thankfully I receive good support from Rijk Zwaan.”
Working towards organic vegetables for the whole world
The global demand for organic vegetables is growing, and that places extra demands on you as a grower too.
Thankfully, you don’t have to face the challenges alone, because choosing Rijk Zwaan’s Organic varieties gives you
more than just a high-quality product range.
“Healthy and profitable growth in organics requires specific knowledge relating not only to vegetable production, but also to market developments, consumer expectations and product performance.
“Our focus on quality guides us in everything we do. Setting the bar high enables us to truly innovate and to guarantee sustainable growth of our organic range.”
“Intensive collaboration is firmly anchored in our mission. We are continuously investing in our relationships with growers, retailers, trading companies and partners. That helps everyone to move forward.”
Our strong organic vegetable portfolio
When expanding our organic range, our focus is on quality. We introduce top-class seeds specifically for the organic food market. All these varieties have in common that they have strong resistances combined with a good yield. Besides, the organic varieties have been bred for a broad spectrum of local farming situations, attracting consumers thanks to their distinctive shape, visual appeal and/or flavour. Our organic vegetable portfolio enables you as an organic farmer to profitably capitalise on the growing demand for such products, with a crop that always meets your requirements.
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The global demand for organic vegetables is growing, and that places extra
demands on you as a grower too.